Renoir Avanza was incorporated in Malaysia in 2001 with the goal of bringing world class Trade and Sales Channel solutions to help Clients achieve key Business Results.
Renoir Avanza today, proudly boasts a big name Client base including British American Tobacco (BAT), Century Motolite Battery, Telekom Malaysia (TM), Axiata, Celcom, Maxis, Microsoft, Proton/CIMB Bank, Mercedes Benz, BMW, Unilever, Pan Malaysian Pools (Da Ma Cai), Procter & Gamble, Castrol, Toshiba and many more.More.... Infographic
“I remember in my University days in England, that Sales and Marketing was all about the 5P’s. That soon became 7P’s and I am guessing someone somewhere is currently developing the 20P’s of Marketing. When I started my working life I was soon exposed to the need to ‘Build Brands’, then ‘Internet Marketing’ came along, followed more recently by ‘Multi Media’, ‘Social Media’ and the latest concept I hear a lot of my Marketing expert friends talk about is ‘360°Marketing”.
It seems that as time goes on and in a world where we need to stay ahead, we might be in danger of over complicating or at least being overly creative about what Sales and Marketing is all about and more importantly what we need it to achieve. I see many Agency awards for creativity, but I don’t see any Agency awards for directly growing Clients Sales or Market Share.More...
Renoir Avanza helps clients drive sales, implementing proactive brand advocacy programs, through the sales channel. “New findings indicate clearly that more than 70% of the purchase decision takes place at the point of sale!” Economic Review 2011